GoDaddy Website Builder Review 2020

By Dan Barraclough

How does the GoDaddy website builder compare to the likes of Wix, Squarespace and Weebly? Let’s take a look

The first thing to note when comparing the GoDaddy website builder with Wix, Squarespace and other website builders is that they can’t really be accurately compared.

Why? Because Wix, Squarespace etc. are ‘drag and drop’ solutions for people who want to create their own website, but don’t have the design skills or time to start from scratch.

GoDaddy uses ADI (Artificial Design Intelligence) technology to build your website for youintelligently. It’s perfect for people who need a website, but aren't fussed about the creative process.


  • The quickest and easiest website builder. Have your site up and running in just 30 minutes
  • No GoDaddy advertising on site, and unlimited storage
  • Tried and tested colour palettes and layouts specific to your industry

X Cons:

  • GoDaddy doesn’t have a free plan, although it offers a 30 day free trial
  • Sites can lack the ‘wow’ factor, and creative options are limited

What’s on this page?

How easy is GoDaddy to use?

In a word: very!

Ease of use is the main GoDaddy Website Builder selling point. Simply pop in a few details about your business and voilà – you’ll be up and running in just 30 minutes.

GoDaddy builds the website for you, but you can still make changes to the version it generates automatically. You don’t have the same scope for creativity as with platforms like Wix, but that’s actually why a lot of people love it – too much choice can be overwhelming.

In terms of customer support, GoDaddy doesn’t excel, but it holds its own against similar platforms. When googling common questions or issues, we couldn’t easily find results. However, when we messaged the support team on web chat, they responded in a matter of seconds. They also have a dedicated, 24/7 UK landline – hallelujah!

Is GoDaddy good value for money?

GoDaddy doesn’t offer a free plan, but their paid plans are great value for money. And frankly, free plans are usually a bit rubbish – that’s why they’re free, after all.

We love that, even with the cheapest plan, you don’t have any obligatory GoDaddy advertising on the site (as you would with many other platforms). What’s more, the plans are very affordable:

PlanPrice (per month, billed annually)
Business Plus£10.99
Online Store (eCommerce)£19.99

Take a look at the different features of each to get an idea of which would work for you. At an average of just £12.49 across the plans, it’s one of the cheapest website building tools available. All plans also come with unlimited storage, which is a rare find in the website building world.

GoDaddy features: what stands out?

What GoDaddy does well

Okay, so we’ve established that GoDaddy is easy to use and great value for money. What else is it nailing?

1. SEO (Search Engine Optimisation)

It’s all well and good having a website, but you need to be sure people can find it. There are ways to make your site more ‘Google-friendly’, and GoDaddy knows them. It’ll offer you SEO guidance throughout so you can be sure you’re making your site as optimised as possible.

2. Well-designed websites

If someone else (or, rather, a machine) is going to be designing your website, you want them to do a good job – and GoDaddy does. It even matches your site’s colour scheme with your industry: banks, lawyers and estate agents will be in trusting blue hues, for example.

GoDaddy website example

This community garden in Portland uses a GoDaddy website to reach out to local volunteers and donors

What GoDaddy doesn’t do well

Well-designed websites, affordable pricing plans and a user-friendly process? Okay, what’s the catch…

1. The ‘wow’ factor

Sure, GoDaddy’s websites are well-designed – but they won’t knock your socks off. They’re more about the ‘this looks fine and I can get all the information I need easily’ factor.

2. Customisation

They say one man’s trash is another man’s treasure, and that certainly applies here. GoDaddy does the work for you, and customisation options are limited. This is highly appealing to some, but if you’re after a more creative website building experience, you’re in the wrong place. Wix will almost definitely be more up your street.

Is GoDaddy right for me?

Let’s find out:

I want to start a blog

GoDaddy has a ‘personal website‘ plan, but it isn’t the best. It doesn’t currently support comments, and you can’t archive posts. Best to look at other website builders for this.

I’m in the service industry and I need a simple online presence to help people find me

Yes! GoDaddy’s Business plan is the perfect choice for you. We’ve said it once, and we’ll say it again: you can be up and running in just 30 minutes. You can display your work and contact details for people searching for your services online. Easy peasy!

I’ve had some luck selling my stuff on eBay or Etsy, and now I want to start my own online shop

GoDaddy’s Online Store plan ticks all the boxes. It’s compatible with major card providers (plus Apple Pay and Paypal), and you can get selling in just a few clicks. And all for only £19.99/month (ex VAT) – what’s not to love?

I’ve got the next big idea and I’m aiming for global domination

Sounds great, but you’ll soon grow out of your GoDaddy website if this is the case! If this is you, your best bet is to get a professionally designed website.

Expert Verdict

GoDaddy isn’t the flashiest or the prettiest website builder, but at the end of the day it isn’t trying to be. It delivers good websites – simply, and quickly.

Of course, we haven’t covered every person’s situation in the section above, but you get the idea: if you’re a sole trader, startup or small business – give it a go. With a 30 day free trial, you’ve literally got nothing to lose. If you’re a larger business, try another website builder or get a site professionally designed instead.

Dan Barraclough

Dan’s a writer for Expert Market, specialising in a range of cool topics. He loves web design and all things UX, but also the hardware stuff like postage metres and photocopiers.

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