Whether you deal in services or products, making sales is the sometimes-difficult but ever-necessary goal of any business. With products like CRM software, you can make sure your business is primed to forge and maintain relationships with your customers, optimising your sales pipeline. Whether you're trying to bolster your marketing to attract first time buyers, manage your sales to view data and trends, or keeping in touch with existing customers, sales tools will always be able to improve your business's efficiency

CRM Software

best crm systems for small businesses

The 9 Best CRM Systems for Small Businesses in 2022

For small businesses, CRM systems can help consolidate existing customer records and automate a variety of tasks and functions. Since many small businesses are pressed for time, this brings a tremendous productivity boost.

CRM, defined

10 Best CRM Strategy Examples in 2022

Providing examples of the successful use of a CRM strategy can be very useful in illustrating the power of the principles, processes and supporting information systems involved.

Salesperson using sales CRM to make deals in an office

The Best CRMs for Sales Teams in 2022

Salesforce is the best CRM for sales teams, followed by HubSpot, Zendesk, and more. But why? And which one is best-suited to the needs of your business?

Man in call centre delivering customer service

The Best CRMs for Customer Service in 2022

According to our research, Salesforce Service Cloud is the best CRM for customer service. But is it right for the unique demands of your business' team?